|
"The ease of reaching a majority of the state with one buy is why I use Metro Iowa Plus."
- Andrea Marinaro, Vice President, Media Director, ZLRIGNITION
|
Readers
- Metro Iowa Plus newspapers are a trusted source of information for over 50% of Iowa households. In fact, over 75% of Iowans in the Metro Iowa Plus primary market area read their local newspaper!
- 72% of Metro Iowa Plus readers subscribe to their newspaper, 16% purchase it off the rack and 11% receive it through another source.
Source: Newton Marketing & Research 2007
